Even when working for clients, we look at the bigger picture. A concept proposal comes with a set of ideas of other places it could be implemented. Next to the consultancy and commissioned work, I initiate projects out of my own interest. Based on information I pick up and stories I hear I feel there is a necessity to make a topic accessible for a wider audience. Once I’m on to something, I look for collaborations with experts, people from the field, and the target group to find the right format to communicate the information.